The Nike Story - Innovation Management
Saturday, August 22, 2009
I have seen this Video of Nike. The Video is very impressive, especially the companies strategies on how they started and how Nike slowly went to capture region by region all around the world. Each step of Nike added to their success rate.
Endorsements with Micheal Jordan and the shoe series named Jordon Air was a record breaking his. The research constantly comming up with latest innovations which was accepted by different demographies of people all over the geography. Their advertising added to their product as well where many of the advertisements received Emmy Awards. Watch the Video of Innovation Management of Nike
1 comments:
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